“I appreciated the Chicago Research Summit’s focus on the sharing of ideas and practices between staff and faculty from colleges and universities in the area. This is what I wanted to reflect in the logo. I was thinking about both the coming together of people and ideas as well as the expanding/moving forward of people and ideas. I wanted the logo to have the feeling of movement and fluidity while being grounded. I came up with an arrow shape that ebbs and flows as it is repeated in the image. Because this is the Chicago Research Summit, I chose to use the colors of the Chicago Flag while using 3 repeated forms because the Chicago Research Summit is 3 words. This creates continuity between the image and the type when the type is alongside of it. The typeface that I chose is called Carlito. It is a nice sans-serif typeface that is easily legible. It is bold while also having soft and hard edges in the letterforms. This complements the logo beside it. I am excited to see the way that the logo helps brand this event!”